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Framing the Story

Alan Walker
Design Manager, Pinterest
MODULE
3
Mental models for storytelling & effective collaboration
Framing the Story
Spectrums - Linear Model
Spectrums - Value Scale
Spectrums - Archetype Wheel
Exercise: Define the Value for a Product utilizing Spectrums Frameworks
Metaphors Framework
Exercise: Utilizing Metaphors to Jumpstart People's thinking
Assignment - Getting buy in for your idea or vision

Transcript
Lecture