How to get buy-in with a great story

You've got a great idea, but you need to convince your team that it's worth exploring. Learn to pair user problems with concrete business outcomes and turn data points into a narrative that helps you build an all-star support team. 

Figure out how to tailor your story to align with different stakeholder priorities and audiences. Use language to find the fun in your proposal, then watch your dream become a success story.

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